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May 1
Where will all the Rebates go?

Hopefully your customers will pay you with their Government Rebate checks!  A story in the Wall Street Journal yesterday tells us that many consumers want to go out and make purchases of things they want, like new televisions or vacations but that because of the soaring food and energy prices they have to use this rebate money for bills.

Not exactly what President Bush had in mind.  These “rushed” stimulus checks being sent out when the economy is still reeling from declining house prices, and consumers are under even more financial pressure than they were in January when this stimulus idea was developed is causing the idea to backfire. 

Most consumers will be using this money to buy gas, fuel, food and pay off bills. Nothing that will help stimulate the economy.  In my opinion this is the “idea” from someone who has no idea what is going on in the lower and middle class, otherwise this would have been more thoroughly thought out and a better plan would have been put in place.

Reminds me of when Bush spoke to the nation after 9/11.  “Go on vacation” he said.

I don’t believe many consumers will be using their stimulus check for vacations, and this can work to your advantage if you have customers that owe you money.

Checks have started being directly deposited into consumers bank accounts, find out when your past due customers are getting their checks and ask them to pay you with some or all of that money.

Good luck!

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